We're helping Maurten integrate their ERP with Amazon stores across the UK and Germany, boosting efficiency by 80%.
Maurten
Wellness & fitness services
Maurten faced challenges managing operations across multiple Amazon regions, needing a robust integration solution to sync data in real time and streamline processes.

Maurten, a leading sports nutrition company, is renowned for its innovative hydrogel technology, which optimizes carbohydrate delivery for endurance athletes. Their products, including drink mixes and gels, enable athletes to consume up to 100 grams of carbohydrates per hour during exercise without causing stomach discomfort. Maurten’s solutions are highly popular among professional athletes in endurance sports like marathons and cycling.
Maurten faced challenges in managing its operations across diverse Amazon Marketplace regions. The complexity arose from the need to synchronize massive amounts of data, including inventory, pricing, and customer orders, between different regional systems. This fragmentation was leading to inefficiencies, discrepancies in stock levels, pricing errors, and delayed order processing. Maurten's required a robust integration solution to ensure real-time data flow to maintain consistent customer experiences across regions, and enhance their overall e-commerce strategy.
BURQ iPaaS integration solution helped transform Maurten's multi-regional operations by connecting their Amazon Marketplace with Microsoft Dynamics 365 Business Central. This connection facilitated real-time, automated data synchronization of critical business elements such as inventory, pricing, customer orders, and logistics across various regions. The automation significantly minimized manual interventions, reducing errors, and improving operational efficiency.
Our expert team analyzed Maurten's business needs and offered a standard integration solution, enabling a smooth and efficient go-live process with minimal effort.
Here's how BURQ iPaaS transformed their operations.
The services we provided includes:
The delivery & service of the dev team has been great in both DE & UK integration. As the project progressed, project management has also gotten more on point & effective. All in all, after the discovery phase & first marketplace implementation I feel all is working well & I am satisfied with the team’s performance.
Stefan Hillerstig
ERP Process Lead
The Burq connector has gained Maurten's trust by proving to be the most scalable, fastest, and safest integration solution. Its reliability and performance have made it Maurten's go-to choice for seamless integrations.
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